We had lived with the old website design long enough and behind the scenes indigoclothing.com was cobbled together with various coding technologies and third party scripts. A fresh, light, new design was urgently needed so come March 2012, along came the broom and the site was redone from scratch.
The new Indigo Clothing is built in WordPress on our existing dedicated server. It uses a custom child theme built by Alex and Adam, a lot of plugins and the latest product database showcasing the best new promotional clothing for this year.
Indigo has always pushed to be at the leading edge of the online custom t-shirt print industry in the UK and the new site is a big improvement in many areas including usability, making it easier for customers to find the information they are looking for.
There are bound to be a few glitches which we will work hard to iron out over the coming weeks but we would love to get your feedback on our new threads!
We have had some great feedback about the new website and at the moment we are constantly tweaking things behind the scenes.
We have increased page load speed performance by using a Content Delivery Network (CDN) and the W3TC plugin for WordPress.We are also trialing the use of HelloBar pop-up to inform customers about our small order (less than 20 t-shirts) e-commerce website, Indigo2go.com which features an easy-to-use t-shirt design tool.
Still weeding out the broken links around the site – about 100 to go – please bear with us!